Sharat Katariya specializes in directing humorous ad films with interesting characters and is a master at creating memorable and engaging campaigns. He understands that creating relatable and quirky characters is essential to making audiences connect with an ad, and he has a knack for developing funny and endearing personas that viewers can't help but love. With his keen eye for performance and his ability to create compelling narratives, Sharat is best known for his directorial debut, Dum Laga Ke Haisha(2015), a romantic comedy that received widespread critical acclaim and won several awards, including the National Film Award for Best Feature Film in Hindi. Additionally, he has also written the story and screenplay for the thriller film Fan (2016), directed by Maneesh Sharma, and directed the drama film Sui Dhaaga: Made in India (2018), which starred Varun Dhawan and Anushka Sharma in lead roles.

‍